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Sep '07

Enterprise Car Rentals offers unique features at reasonable prices.

The website of Enterprise Rent-A-Car states its motto to be “Take care of your customers and employees first, and profits will follow.” This statement is attributed to its founder Jack Taylor. The company had its beginnings in St Louis in 1957 with just seven cars in its fleet. At that time it was known as the Executive Leasing Co. Today it has more than 6,000 offices in the US and Europe combined. In 1962 it also began a car sales division. Seven years later the company was rechristened “Enterprise”. Taylor had served on board the aircraft carrier USS Enterprise during World War II.

One unique feature of this car rental company is their “we’ll pick you up” promise. In case you are stuck somewhere and require a car urgently, call them up and they will arrange to have your car delivered to you. This concept had its beginning in 1974. The privately held company claims to have locations within 15 miles of 90 percent of the US population. With annual revenue of more than $7 billion, one can very well imagine this to be true. Toll free numbers are available so that you can make bookings in advance from anywhere in the US. Enterprise car rentals are also available at many airports throughout the US. Long term rentals are available as are corporate rates for business travel. The rentals are not limited to cars. You can also rent trucks or cargo vans.

In order to ensure that their customers keep coming back, the company conducts telephone surveys regularly and grades their branches based on the feedback. The organization has also instituted an excellence award in honor of their founder. The group’s website ( states that it believes in promoting and building community relationships. The group also has various programs for under represented groups to provide goods and services.